Foundation Studies Program Accelerated (Arts), Leading to Bachelor of Media - Marketing Kaplan Group - The University of Adelaide College - Adelaide Campus, Australia

Foundation Studies Program Accelerated
Our Foundation Studies Program provides you with a pathway to follow your dreams of studying business, IT, engineering, medicine, nursing and much more at the University of Adelaide. If your qualifications need a boost, we are here for you!

Program Benefits

• For students studying in Adelaide, once you achieve your required progression score, you are guaranteed entry to your packaged degree, and, for most bachelor’s degrees, you won’t need to provide any further English language evidence.
• For students studying in Melbourne, after completing your Foundation Studies Program, you will continue your pathway studies as a University of Adelaide College student undertaking a Degree Transfer Program.
• We will ensure that you understand all the additional entry requirements for dentistry, oral health, medicine, nursing, physiotherapy, occupational therapy, speech pathology and veterinary science.
• The University will issue you a packaged Confirmation of Enrolment for the entire duration of study at the College and the University.
• You will be flexible in studying a standard (34 teaching weeks) or accelerated (31 teaching weeks) Foundation Studies Program. In addition to weekly class attendance, students are also expected to complete 20-25 hours per week of independent learning.

Leading to: Bachelor of Media
Learn to create impactful media content for any career context. Whether you want to work in journalism, entertainment, gaming, social media, marketing, design, public relations, photography, or film, you will discover how to produce highly effective, well informed media for a wide range of fields, audiences and platforms so you can make an impact in your career, and society.

What will you do?
Our Bachelor of Media offers nine different specialisations. These specialisations give you a chance to:

• Understand the media industry and the issues shaping it
• Analyse changing media technologies and audience trends
• Gain real-world experience with established and emerging media industries
• Create engaging content to entertain, inform and educate audiences
• Learn how to communicate and produce media for a range of contexts
• Design digital entertainment experiences
• Create captivating and immersive stories

Specialisation: Marketing
Our Bachelor of Media (Marketing) develops business and media skills relevant across all industries. You will:

• Understand buyer mind sets and behaviour
• Learn modern marketing theories and research techniques
• Analyse case studies and different marketing approaches
• Prepare marketing reports and plans
• Analyse consumer data to predict current and future trends
• Practise advising on pricing, advertising, promotion, product mix, and selling and distribution channels.