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Master of Science in Marketing and Consumer Psychology University of Sussex University of Sussex, UK

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GBP 26250

Annual Tuition Fee

!
*Subject to change and other fees
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 Free

Application Fee

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12 months

Duration

Duration icon

6

IELTS

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80

TOEFL

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50%

Min GPA

Program Overview

Consumer psychology is the key to understanding how consumers behave. It plays an important role in many aspects of marketing. Insights into consumer psychology enable organisations to design innovative, value-adding products and to create effective communications in marketing campaigns.

On this MSc, you’ll learn to:

  • Evaluate the theories, concepts, tools and models used in marketing practice and understanding consumer decision making
  • Apply consumer psychology theories to interpret consumer behaviour
  • Use analytical skills to assess the choices consumers make
  • Make informed judgements on the use of key analytical and decision-making techniques in developing and appraising marketing strategies.

You’ll benefit from the academic expertise and industry experience in the School of Psychology and the University of Sussex Business School.

Your studies culminate in a research project that bridges marketing and psychology. On graduation, you’ll be prepared for a range of careers – whether you want to work in marketing, or apply psychological theories to the business world.

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Additional Information

Program Level Master's Degree

College/University Processing Time 28 Days

Program Format Full-Time

Post-Study Work Visa (PSWV) work permit

Program Intake

Open

Sep 2025

Closed

Sep 2024

General Admission Requirement

    Academic Requirement

    • Minimum Level of Education Required: To be accepted for this program, students must have a Bachelor's Degree.

    6 IELTS Score
    80 TOEFL Score Minimum Overall Score
    59 PTE Score Minimum Overall Score
    110 Duolingo Minimum Overall Score
    50% CGPA Minimum Overall Score

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    Tuition Fee

    The values given below are estimated figures, excluding extra charges like material fee, student activity fees, athletic fees, health care, etc., for courses. To know more, please visit the Programs page.

    Average Tuition Fee Per Year

    26250

    Tuition Fee
    (GBP)

     Free

    Application Fee
    (GBP)

    9207 Per year

    Average Cost of Living
    (GBP)

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    The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.

    Check program website for more information about funding options.

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