
Home > Study in UK > University of Buckingham > Master of Science in Strategic Marketing and Customer Experience Management
Master of Science in Strategic Marketing and Customer Experience Management

Intake Sep 2023
Jan 2023
PG Work Permit
GBP 15180
Tuition Fee (GBP)
Free
Application Fee
12 months
Duration
6.5
IELTS
87
TOEFL
50%
Min GPA
Program Overview
This strategic marketing MSc will be invaluable to anyone wishing to pursue a career in marketing (e.g. marketing management, brand management, customer experience and customer service management).
In today’s global, digital world, effective strategic marketing puts the customer and their needs at the centre of decision-making, and a clear focus on customer experience is a critical part of this. An understanding of this need for customer-centricity is at the core of our MSc in Strategic Marketing & Customer Experience Management.
This leading-edge programme is designed to be totally relevant to today’s organisations, exposing you to managerially relevant theory and practice, which will be of value in real-world business contexts. The programme will provide you with the knowledge, understanding and skills required to help firms address the marketing challenges that lie at the heart of their business.
This programme provides an in-depth understanding of how firms can develop compelling value propositions, within the context of the strategic marketing planning process, and then how to deliver these value propositions across the customer journey, creating a positive customer experience.
In addition, the programme will enable you to examine the concept of service from many perspectives, by exploring service systems as well as service leadership, along with the critically important area of managing employees in a service-focused culture.
The programme also provides an understanding of consumer behaviour and digital and social media marketing – essential knowledge in this complex, digital world where consumers increasingly expect a seamless omnichannel experience throughout their customer journeys.
Additionally, a practical research methods module will set you up to embark on a dissertation, which will give you the opportunity to ‘deep dive’ into an aspect of the programme which is particularly inspiring.
Additional Information
Program Level Master's Degree
College/University Processing Time 30
Program Intensity Full-Time
Work Permit PGWP
General Admission Requirement
Academic Requirement
- Minimum Level of Education Required: To be accepted for this program, students must have a Bachelor's degree.
All Programs
Intake Sep 2023
Jan 2023
Free
Application Fee
24m
Duration
Test Score
6.5
IELTS
87
TOEFL
65
Min GPA
Intake Sep 2023
Jan 2023
Free
Application Fee
24m
Duration
Test Score
6.5
IELTS
87
TOEFL
65
Min GPA
Intake Sep 2023
Jan 2023
Free
Application Fee
36m
Duration
Test Score
6
IELTS
0
TOEFL
50
Min GPA
Intake Sep 2023
Jan 2023
Free
Application Fee
36m
Duration
Test Score
6
IELTS
0
TOEFL
50
Min GPA
Intake Sep 2023
Free
Application Fee
36m
Duration
Test Score
6.5
IELTS
87
TOEFL
65
Min GPA
Intake Sep 2023
Jan 2023
Free
Application Fee
24m
Duration
Test Score
6.5
IELTS
87
TOEFL
65
Min GPA
Intake Sep 2023
Jan 2023
Free
Application Fee
24m
Duration
Test Score
6.5
IELTS
87
TOEFL
75
Min GPA
Intake Sep 2023
Jan 2023
Free
Application Fee
24m
Duration
Test Score
6.5
IELTS
87
TOEFL
75
Min GPA
Intake Sep 2023
Jan 2023
Free
Application Fee
24m
Duration
Test Score
6.5
IELTS
87
TOEFL
75
Min GPA
Intake Sep 2023
Jan 2023
Free
Application Fee
24m
Duration
Test Score
6.5
IELTS
87
TOEFL
75
Min GPA
Intake Sep 2023
Jan 2023
Free
Application Fee
24m
Duration
Test Score
6.5
IELTS
87
TOEFL
75
Min GPA
Intake Sep 2023
Jan 2023
Free
Application Fee
24m
Duration
Test Score
6.5
IELTS
87
TOEFL
75
Min GPA
Intake Sep 2023
Free
Application Fee
36m
Duration
Test Score
6
IELTS
87
TOEFL
50
Min GPA
Intake Sep 2023
Jan 2023
Free
Application Fee
24m
Duration
Test Score
6.5
IELTS
87
TOEFL
75
Min GPA
Intake Sep 2023
Jan 2023
Free
Application Fee
36m
Duration
Test Score
6
IELTS
0
TOEFL
50
Min GPA
Intake Sep 2023
Jan 2023
Free
Application Fee
24m
Duration
Test Score
6.5
IELTS
87
TOEFL
65
Min GPA
Intake Sep 2023
Free
Application Fee
36m
Duration
Test Score
6.5
IELTS
87
TOEFL
75
Min GPA
Intake Sep 2023
Jan 2023
Free
Application Fee
24m
Duration
Test Score
6.5
IELTS
87
TOEFL
75
Min GPA
Intake Sep 2023
Jan 2023
Free
Application Fee
24m
Duration
Test Score
6.5
IELTS
87
TOEFL
75
Min GPA
Intake Sep 2023
Jan 2023
Free
Application Fee
24m
Duration
Test Score
6.5
IELTS
87
TOEFL
75
Min GPA
Intake Sep 2023
Jan 2023
Free
Application Fee
36m
Duration
Test Score
6
IELTS
0
TOEFL
50
Min GPA
Intake Sep 2023
Free
Application Fee
24m
Duration
Test Score
6.5
IELTS
87
TOEFL
65
Min GPA
Intake Jan 2024
Free
Application Fee
36m
Duration
Test Score
6
IELTS
0
TOEFL
50
Min GPA
Intake Sep 2023
Jan 2023
Free
Application Fee
24m
Duration
Test Score
6.5
IELTS
87
TOEFL
75
Min GPA
Intake Sep 2023
Jan 2023
Free
Application Fee
36m
Duration
Test Score
6
IELTS
0
TOEFL
50
Min GPA
Intake Jan 2024
Free
Application Fee
24m
Duration
Test Score
6.5
IELTS
87
TOEFL
75
Min GPA
Intake Sep 2023
Jan 2023
Free
Application Fee
36m
Duration
Test Score
6
IELTS
0
TOEFL
75
Min GPA
Intake Sep 2023
Jan 2023
Free
Application Fee
36m
Duration
Test Score
6
IELTS
0
TOEFL
50
Min GPA
Intake Sep 2023
Free
Application Fee
24m
Duration
Test Score
6.5
IELTS
87
TOEFL
75
Min GPA
Intake Sep 2023
Jan 2023
Free
Application Fee
24m
Duration
Test Score
6.5
IELTS
87
TOEFL
75
Min GPA
Intake Sep 2023
Jan 2023
Free
Application Fee
36m
Duration
Test Score
6.5
IELTS
87
TOEFL
75
Min GPA
Intake Sep 2023
Jan 2023
Free
Application Fee
36m
Duration
Test Score
6
IELTS
0
TOEFL
50
Min GPA
Intake Sep 2023
Jan 2023
Free
Application Fee
24m
Duration
Test Score
6.5
IELTS
87
TOEFL
75
Min GPA
Intake Sep 2023
Jan 2023
Free
Application Fee
36m
Duration
Test Score
6
IELTS
0
TOEFL
50
Min GPA
Intake Sep 2023
Free
Application Fee
36m
Duration
Test Score
5.5
IELTS
0
TOEFL
50
Min GPA
Intake Sep 2023
Jan 2023
Free
Application Fee
24m
Duration
Test Score
6.5
IELTS
87
TOEFL
75
Min GPA
Intake Sep 2023
Free
Application Fee
36m
Duration
Test Score
6.5
IELTS
87
TOEFL
75
Min GPA
Intake Sep 2023
Jan 2023
Free
Application Fee
24m
Duration
Test Score
6.5
IELTS
87
TOEFL
75
Min GPA
Intake Sep 2023
Jan 2023
Free
Application Fee
36m
Duration
Test Score
6
IELTS
0
TOEFL
50
Min GPA
Intake Sep 2023
Free
Application Fee
24m
Duration
Test Score
6.5
IELTS
87
TOEFL
75
Min GPA
Intake Sep 2023
Jan 2023
Free
Application Fee
24m
Duration
Test Score
6.5
IELTS
87
TOEFL
65
Min GPA
Intake Sep 2023
Jan 2023
Free
Application Fee
36m
Duration
Test Score
6
IELTS
0
TOEFL
50
Min GPA
Intake Sep 2023
Jan 2023
Free
Application Fee
24m
Duration
Test Score
6.5
IELTS
87
TOEFL
75
Min GPA
Intake Sep 2023
Free
Application Fee
24m
Duration
Test Score
6.5
IELTS
87
TOEFL
75
Min GPA
Intake Sep 2023
Jan 2023
Free
Application Fee
24m
Duration
Test Score
6.5
IELTS
87
TOEFL
65
Min GPA
Intake Sep 2023
Jan 2023
Free
Application Fee
24m
Duration
Test Score
6.5
IELTS
87
TOEFL
75
Min GPA
Intake Sep 2023
Jan 2023
Free
Application Fee
24m
Duration
Test Score
6.5
IELTS
87
TOEFL
75
Min GPA
Intake Sep 2023
Jan 2023
Free
Application Fee
24m
Duration
Test Score
6.5
IELTS
87
TOEFL
75
Min GPA
Intake Sep 2023
Jan 2023
Free
Application Fee
24m
Duration
Test Score
6.5
IELTS
87
TOEFL
75
Min GPA
Intake Sep 2023
Free
Application Fee
24m
Duration
Test Score
6.5
IELTS
87
TOEFL
75
Min GPA
Intake Sep 2023
Jan 2023
Free
Application Fee
12m
Duration
Test Score
6.5
IELTS
87
TOEFL
50
Min GPA
Intake Sep 2023
Free
Application Fee
12m
Duration
Test Score
6.5
IELTS
87
TOEFL
50
Min GPA
Intake Sep 2023
Jan 2023
Free
Application Fee
12m
Duration
Test Score
6.5
IELTS
87
TOEFL
50
Min GPA
Intake Sep 2023
Jan 2023
Free
Application Fee
12m
Duration
Test Score
6.5
IELTS
87
TOEFL
50
Min GPA
Intake Sep 2023
Jan 2023
Free
Application Fee
12m
Duration
Test Score
6.5
IELTS
87
TOEFL
50
Min GPA
Intake Jan 2024, Sep 2023
Free
Application Fee
12m
Duration
Test Score
6.5
IELTS
87
TOEFL
50
Min GPA
Intake Jan 2024
Free
Application Fee
12m
Duration
Test Score
6.5
IELTS
87
TOEFL
50
Min GPA
Intake Sep 2023
Jan 2023
Free
Application Fee
18m
Duration
Test Score
6.5
IELTS
87
TOEFL
50
Min GPA
Intake Sep 2023
Jan 2023
Free
Application Fee
12m
Duration
Test Score
6.5
IELTS
87
TOEFL
50
Min GPA
Intake Jan 2024
Free
Application Fee
12m
Duration
Test Score
6.5
IELTS
87
TOEFL
50
Min GPA
Intake Sep 2023
Jan 2023
Free
Application Fee
12m
Duration
Test Score
6.5
IELTS
87
TOEFL
50
Min GPA
Intake Sep 2023
Jan 2023
Free
Application Fee
12m
Duration
Test Score
6.5
IELTS
87
TOEFL
50
Min GPA
Intake Sep 2023
Jan 2023
Free
Application Fee
12m
Duration
Test Score
6.5
IELTS
87
TOEFL
50
Min GPA
Intake Sep 2023
Jan 2023
Free
Application Fee
12m
Duration
Test Score
6.5
IELTS
87
TOEFL
50
Min GPA
Intake Sep 2023
Jan 2023
Free
Application Fee
12m
Duration
Test Score
6.5
IELTS
87
TOEFL
50
Min GPA
Intake Sep 2023
Jan 2023
Free
Application Fee
12m
Duration
Test Score
6.5
IELTS
87
TOEFL
50
Min GPA
Intake Sep 2023
Free
Application Fee
12m
Duration
Test Score
6.5
IELTS
87
TOEFL
50
Min GPA
Intake Sep 2023
Free
Application Fee
12m
Duration
Test Score
6.5
IELTS
87
TOEFL
50
Min GPA
Intake Sep 2023
Free
Application Fee
12m
Duration
Test Score
6.5
IELTS
87
TOEFL
50
Min GPA
Intake Sep 2023
Free
Application Fee
12m
Duration
Test Score
6.5
IELTS
87
TOEFL
50
Min GPA
Intake Sep 2023
Free
Application Fee
12m
Duration
Test Score
6.5
IELTS
87
TOEFL
50
Min GPA
Intake Sep 2023
Free
Application Fee
12m
Duration
Test Score
6.5
IELTS
87
TOEFL
50
Min GPA
Intake Sep 2023
Free
Application Fee
12m
Duration
Test Score
6.5
IELTS
87
TOEFL
50
Min GPA
Intake Sep 2023
Free
Application Fee
12m
Duration
Test Score
6.5
IELTS
87
TOEFL
50
Min GPA
Intake Sep 2023
Jan 2023
Free
Application Fee
12m
Duration
Test Score
6.5
IELTS
87
TOEFL
50
Min GPA
Intake Sep 2023
Jan 2023
Free
Application Fee
12m
Duration
Test Score
6.5
IELTS
87
TOEFL
50
Min GPA
Intake Sep 2023
Jan 2023
Free
Application Fee
12m
Duration
Test Score
6.5
IELTS
87
TOEFL
50
Min GPA
Intake Sep 2023
Jan 2023
Free
Application Fee
12m
Duration
Test Score
6.5
IELTS
87
TOEFL
50
Min GPA
Intake Sep 2023
Jan 2023
Free
Application Fee
12m
Duration
Test Score
6.5
IELTS
87
TOEFL
60
Min GPA
Tuition Fee
The values given below are estimated figures, excluding extra charges like material fee, student activity fees, athletic fees, health care, etc., for courses. To know more, please visit the Programs page.
Average Tuition Fee Per Year
15180
Tuition Fee
(GBP)
Free
Application Fee
(GBP)
11000 Per year
Average Cost of Living
(GBP)
The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.
Check program website for more information about funding options.
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