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Bachelor of Arts (Hons) in Digital Media and Marketing Keele University Keele University, UK

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GBP 17700

Annual Tuition Fee

!
*Subject to change and other fees
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 Free

Application Fee

Duration icon

36 months

Duration

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6

IELTS

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79

TOEFL

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65%

Min GPA

Program Overview

Elevate your expertise in two dynamic subjects on our Marketing and Media BA (Hons) programme.

Studying marketing will provide you with the essential marketing strategies and techniques applicable in today's fast-moving and increasingly digital business world. Relevant, contemporary marketing concepts and theories are explored to enhance your knowledge in specific areas such as consumer, business-to-business, social, and not-for-profit marketing, and you will start to explore the different psychological and social influences on consumer behaviour.

On this creative course you will study the theoretical aspects of media, critically evaluate content and ideas, as well as develop practical skills through optional modules which give you the opportunity to undertake activities such as film making and editing.

There are a number of exciting activities to get involved in across this degree programme including film making, photography, broadcasting and sound recording. These experiences will allow you to showcase and enhance your skill set and apply your learning in a creative setting, using industry-standard equipment.

As you advance in your studies you will be able to choose from a wide variety of optional modules so you can can align your studies with your specific interests or strengths in both marketing and media.qq

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Additional Information

Program Level 3-Year Bachelor's Degree

College/University Processing Time 7 Days

Program Format Full-Time

Post-Study Work Visa (PSWV) work permit

Program Intake

Open

Sep 2025

Closed

Sep 2024

General Admission Requirement

    Academic Requirement

    • Minimum Level of Education Required: To be accepted for this program, students must have Standard XII Higher Secondary Certificate.

    6 IELTS Score
    79 TOEFL Score Minimum Overall Score
    59 PTE Score Minimum Overall Score
    65% CGPA Minimum Overall Score

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    Tuition Fee

    The values given below are estimated figures, excluding extra charges like material fee, student activity fees, athletic fees, health care, etc., for courses. To know more, please visit the Programs page.

    Average Tuition Fee Per Year

    17700

    Tuition Fee
    (GBP)

     Free

    Application Fee
    (GBP)

    9207 Per year

    Average Cost of Living
    (GBP)

    info icon

    The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.

    Check program website for more information about funding options.

    Scholarships

    Undergraduate Global Scholarship (UG) 2025

    The award

    The Undergraduate Global Scholarship is awarded to students who exceed the published entry requirements on entry.

    • Year 1
      • Awards of £5,000 will be awarded towards the Year 1 (Level 4) tuition fee for students who exceed published entry requirements on entry.
    • Year 2
      • If a weighted average module mark of 60-69% is achieved from the modules studied in Year 1 (Level 4), then a payment of £1,000 will be awarded towards the Year 2 (Level 5) tuition fee. If a weighted average module mark of 70% or more is achieved from the modules studied in Year 1 (Level 4), then a payment of £2,000 will be awarded towards the Year 2 (Level 5) tuition fee.
    • Year 3
      • If a weighted average module mark of 60-69% is achieved from the modules studied in Year 2 (Level 5), then a payment of £1,000 will be awarded towards the Year 3 (Level 6) tuition fee. If a weighted average module mark of 70% or more is achieved from the modules studied in Year 2 (Level 5), then a payment of £2,000 will be awarded towards the Year 3 (Level 6) tuition fee.
    • Year 4 (if applicable)
      • If a weighted average module mark of 60-69% is achieved from the modules studied in Year 3 (Level 6), then a payment of £1,000 will be awarded towards the Year 4 (Level 7) tuition fee. If a weighted average module mark of 70% or more is achieved from the modules studied in Year 3 (Level 6), then a payment of £2,000 will be awarded towards the Year 4 (Level 7) tuition fee.

    Eligibility

    • Enrolled undergraduate international students who exceed the published entry requirements (as per the prospectus for the year of entry) will automatically be awarded the scholarship as a tuition fee discount.
    • Only self-funding international students are eligible and you must be confirmed as an overseas student for fee paying purposes. The scholarship is not open to students who are in receipt of funding from external bodies such as local Government, charities or private organisations.
    • The scholarship is for full-time undergraduate students who will be based at Keele University and start their studies in September 2025. The award cannot be used for any other year of entry.
    • One-year top-up degree courses are also eligible for the Scholarship, as long as all course and applicant-related terms and conditions are met.

    Exceptions

    The scholarship is not available for students on the following programmes:

    • entering Foundation Year study
    • Medicine programmes
    • Programmes delivered through the Harper and Keele Veterinary School

    International Excellence Scholarship- PG

    Tuition fee discount for full-time, self-funded international students

    Postgraduate:
    Based on class of UG award:

    • 1st (75%+/CGPA 7.5+) = £5,000
    • 2:1 (60-74% / CGPA 6.5-7.4) = £4,000
    • 2:2 (55-59%/CGPA 6.0-6.4)= £3,000

    Please Note -

    • Automatically awarded.
    • Cannot be combined with external scholarships.The scholarship is not available for students studying fully online courses delivered by Keele. 

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