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Master of Business Administration in Strategic Marketing Concordia University Wisconsin Concordia University Wisconsin, USA

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USD 13050

Annual Tuition Fee

!
*Subject to change and other fees
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 Free

Application Fee

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24 months

Duration

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6.5

IELTS

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79

TOEFL

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60%

Min GPA

Program Overview

Everywhere you go, you see the work of marketing professionals, whether it’s a billboard, a TV ad, a social media post or a brochure. In a world where everyone is vying for attention, you need to learn how to be strategic with your message. That’s why we created this program. Our experienced professors will help you discover how to plan, implement and manage marketing tasks like market segmentation, use of media and promotion, budgeting and evaluation. You’ll learn how to research your audience and share your message using the best channel - so you know you’ll be heard.

Being part of a diverse student body means that you’ll have the opportunity to hear other perspectives and think outside of the box. Together, you’ll gain practical skills to effectively employ marketing strategies like direct mail, lead generation, loyalty programs, social-marketing, store-traffic building and pre-selling in all types of media from print and broadcast to the web. You’ll also develop the confidence to organize a sales force through training, compensation, supervising and motivation. What’s more, you can learn this no matter where you are on the map Our courses are offered at our main campus, our off-site locations and online.

As a graduate of our MBA in Strategic Marketing, you’re going to understand the measurability and accountability of direct marketing and how it relates to your company’s overall strategy. You’ll have the practical skills you need to research how to market your products and the confidence to carry out your marketing strategies, no matter what platform you decide to use. Plus, you’ll be familiar with the tools and applications of the social media revolution and be ready to plan, implement, manage and measure your efforts.

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Additional Information

Program Level Master's Degree

College/University Processing Time 21 Days

Program Format Full-Time

Optional Practical Training (OPT) work permit

Program Intake

Open

Jan 2026

Closed

Jan 2025, May 2024, Aug 2024, Aug 2025, Jun 2025, May 2025

General Admission Requirement

    Academic Requirement

    • Minimum Level of Education Required: To be accepted into this program, applicants must have a Bachelor's Degree.

    6.5 IELTS Score
    79 TOEFL Score Minimum Overall Score
    60 PTE Score Minimum Overall Score
    100 Duolingo Minimum Overall Score
    60% CGPA Minimum Overall Score

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    Tuition Fee

    The values given below are estimated figures, excluding extra charges like material fee, student activity fees, athletic fees, health care, etc., for courses. To know more, please visit the Programs page.

    Average Tuition Fee Per Year

    13050

    Tuition Fee
    (USD)

     Free

    Application Fee
    (USD)

    12000 Per year

    Average Cost of Living
    (USD)

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    The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.

    Check program website for more information about funding options.

    Scholarships

    Automatic Scholarship

    • Scholarship Information: There are limited institutional scholarship opportunities for international undergraduate students. Possible scholarships are based on academic performance. The student must apply each semester.
    • Amount/ Range: 
      • Undergraduate, average is $17,000.
      • Graduate no scholarship.
         

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