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Master of Science in Marketing Analytics (STEM) California State University, Long Beach California State University, Long Beach, USA

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USD 17922

Annual Tuition Fee

!
*Subject to change and other fees
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USD 70

Application Fee

Duration icon

12 months

Duration

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6.5

IELTS

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80

TOEFL

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67%

Min GPA

Program Overview

The Master of Science in Marketing Analytics (MSMA) is a STEM designated program designed to provide students with advanced and highly demanded training.

  • Develop an advanced understanding of fundamental marketing functions, including product, branding, channel, integrated marketing communication, and pricing
  • Acquire marketing research and analytics, statistics, forecasting, and modeling skills required to tackle real world marketing challenges in the era of Big Data
  • Learn up-to-date, cutting-edge digital marketing and new media marketing practices through a set of digital marketing and social media courses
  • Demonstrate competency through the culminating experience in which students work with local businesses and industry leaders to identify marketing opportunities and develop analytical solutions
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Additional Information

Program Level Master's Degree

College/University Processing Time 30 Days

Program Format Full-Time

Optional Practical Training (OPT) work permit

Program Intake

Closed

Aug 2025

General Admission Requirement

    Academic Requirement

    • Minimum Level of Education Required: To be accepted into this program, applicants must have a Bachelor's Degree.

    6.5 IELTS Score
    80 TOEFL Score Minimum Overall Score
    58 PTE Score Minimum Overall Score
    115 Duolingo Minimum Overall Score
    67% CGPA Minimum Overall Score

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    Tuition Fee

    The values given below are estimated figures, excluding extra charges like material fee, student activity fees, athletic fees, health care, etc., for courses. To know more, please visit the Programs page.

    Average Tuition Fee Per Year

    17922

    Tuition Fee
    (USD)

    USD 70

    Application Fee
    (USD)

    26332 Per year

    Average Cost of Living
    (USD)

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    The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.

    Check program website for more information about funding options.

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