Bachelor of Arts in Communication California State University - Fresno, USA

The communication major is designed to provide broad-based competencies in oral and written communication, critical analysis of human discourse, and social scientific and humanistic research methods. The major also emphasizes how this theoretical knowledge is applied in specific contexts ranging from personal relationships to business management to public advocacy.

Our aim is to prepare students to understand and provide leadership in a competitive communication-oriented society. We offer a balance of humanistic and scientific instruction in communication skills people need to function effectively in teaching, business, law, nonprofit organizations, public service and administration, public relations, government, and management. Outside the workplace, these skills will also enhance students' ability to be active in civic engagement and community service.

Our program requires a comprehensive understanding of the breadth and depth of the communication discipline, as well as its major theoretical frameworks and research methodologies. The major and minor emphasize how this theoretical knowledge is applied in specific contexts ranging from personal relationships to professional organizations to public advocacy. Students investigate problems in diverse cultural settings, which make the San Joaquin Valley - with its tremendous ethnic diversity - an ideal location for study.

The Communication Skills for Professionals Certificate program recognizes development in such areas as presentational speaking, problem solving and decision making, leadership, and interpersonal communication.

Our program offers a variety of exciting activities to enrich students' educational experience. We have an active student organization, the Communication Club, and a debate team that participates in competitive intercollegiate tournaments and hosts public debates on campus. Our annual Peach Blossom Festival brings more than 5,000 elementary-age students to campus to present prose and poetry.