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Master of Science in International Marketing and Entrepreneurship University of Essex - Southend Campus University of Essex - Southend Campus, UK

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GBP 23500

Annual Tuition Fee

!
*Subject to change and other fees
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 Free

Application Fee

Duration icon

12 months

Duration

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6.5

IELTS

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88

TOEFL

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50%

Min GPA

Program Overview

Marketing in an international business environment requires a dual set of skills in strategic marketing and agile business management. In order to do business across borders you must first learn to appreciate cross-cultural challenges in your marketing approach.

Our MSc International Marketing and Entrepreneurship explores the theoretical and practical approaches to marketing planning, strategy, communications and customer-centred business. You do not need to have previously studied marketing to undertake this course.

You examine how these topics apply to public and private organisations in varying stages of formation, growth or change management, in different international and cultural environments. We expose you to cutting-edge marketing techniques, encourage your creativity and develop your critical thinking, analytical, strategic and leadership skills.

Topics include:

  • The marketing communications mix, including: advertising; public relations; personal selling; sales promotion and direct marketing
  • Marketing strategies, including product, pricing, promotion and distribution strategies
  • Marketing planning and implementation
  • New product development
  • Supply chain management and operations
  • Branding
  • Ethical issues
  • Theories and practices of entrepreneurship
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Additional Information

Program Level Master's Degree

College/University Processing Time 28 Days

Program Format Full-Time

Post-Study Work Visa (PSWV) work permit

Program Intake

Open

Oct 2025

Closed

Oct 2024

General Admission Requirement

    Academic Requirement

    • Minimum Level of Education Required: To be accepted for this program, students must have a Bachelor's degree.

    6.5 IELTS Score
    88 TOEFL Score Minimum Overall Score
    62 PTE Score Minimum Overall Score
    50% CGPA Minimum Overall Score

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    Tuition Fee

    The values given below are estimated figures, excluding extra charges like material fee, student activity fees, athletic fees, health care, etc., for courses. To know more, please visit the Programs page.

    Average Tuition Fee Per Year

    23500

    Tuition Fee
    (GBP)

     Free

    Application Fee
    (GBP)

    9207 Per year

    Average Cost of Living
    (GBP)

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    The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.

    Check program website for more information about funding options.

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