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Home > Study in UK > University of Bedfordshire - Luton Campus > Bachelor of Science (Hons) in Advertising and Marketing Communications

Bachelor of Science (Hons) in Advertising and Marketing Communications University of Bedfordshire - Luton Campus University of Bedfordshire - Luton Campus, UK

Intake Oct 2024

Oct 2023

work permit PG Work Permit

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GBP 14900

Tuition Fee (GBP)

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 Free

Application Fee

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36 months

Duration

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6

IELTS

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72

TOEFL

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60%

Min GPA

Program Overview

Develop the essential, digitally relevant skills for the world of advertising, copywriting and marketing communications, opening up opportunities in specialist agencies, integrated brand communications and client side brand management.

Gain vital work experience and awareness on placement and working with external agencies, and build your network of industry contacts. Relate marketing to finance, HRM and operations and take specialist units in PR and e-Business.

Examine international business and marketing management - branding, buyer behaviour, distribution and competition - with specialist units in marketing communications, media analysis and planning.

Choose Advertising and Marketing Communications at Bedfordshire and

  • Learn essential skills in advertising and copy writing - using a mixture of traditional marketing and media communications and more modern tools such as Facebook, Twitter and Instagram
  • Study areas including PR, creating marketing communications, marketing communications practice, and marketing in contemporary contexts
  • Develop your knowledge and experience in your final year by working with real companies on real issues
  • Gain additional employability skills in communication, problem-solving and teamwork
  • Challenge yourself with an optional sandwich placement year
  • Benefit from a course that reflects the Business School’s commitment to practice based and research informed education and is accredited by the Chartered Institute of Marketing (CIM).

Why choose this course?
BSc Advertising and Marketing Communications is an academic course grounded firmly in business practice. In your first year you study alongside other business students working on practical business problems and are introduced to the foundation level of Marketing Communications. At higher levels your study becomes more focused, especially on employment related transferable skills.

At the conclusion of this course you will be a career-ready pre-professional, ready to start work in the marketing communications industry

You will have acquired not just knowledge and understanding of marketing communications methods, such as digital strategy and account and media planning, but also the ability to apply your studies to practical examples and the critical skills necessary to keep learning in the changing professional environment

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Additional Information

Program Level 3-Year Bachelor's Degree

College/University Processing Time 7

Program Intensity Full-Time

Work Permit work permit PGWP

General Admission Requirement

    Academic Requirement

    • Minimum Level of Education Required: To be accepted for this program, students must have Standard XII Higher Secondary Certificate.

    6 IELTS Score
    72 TOEFL Score Minimum Overall Score
    59 PTE Score Minimum Overall Score
    60% CGPA Minimum Overall Score

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    Tuition Fee

    The values given below are estimated figures, excluding extra charges like material fee, student activity fees, athletic fees, health care, etc., for courses. To know more, please visit the Programs page.

    Average Tuition Fee Per Year

    14900

    Tuition Fee
    (GBP)

     Free

    Application Fee
    (GBP)

    12000 Per year

    Average Cost of Living
    (GBP)

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    The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.

    Check program website for more information about funding options.

    Scholarships

    International Scholarships
    In the first year only on either undergraduate or postgraduate degree courses, international students will receive a £1,000 VC Scholarship. An international student progressing to a higher level degree* will receive, in the first year only of the new course, both a £1,000 VC Scholarship and a £500 alumni discount. Additional discounts of £500 are available for prompt payment of the first year fees in full, before or at registration (undergraduate and postgraduate).

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