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Post-Graduate Certificate in Digital & Content Marketing York University - School of Continuing Studies York University - School of Continuing Studies, Canada

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CAD 15199

Annual Tuition Fee

!
*Subject to change and other fees
Application icon

CAD 79

Application Fee

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8 months

Duration

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6.5

IELTS

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88

TOEFL

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60%

Min GPA

Program Overview

Master a professional digital and content marketing skill set and gain the expertise and confidence to make data-driven marketing decisions that show results.

Why take our Digital and Content Marketing program?
No matter where in the world you work, there are companies trying to reach the right audience with their marketing message. Innovations in digital marketing and content marketing have made it possible to serve your content to just about any target audience you can dream of, with international reach and real results. In this program, you’ll learn to be the person behind the message and develop the expertise to lead marketing and business objectives .

What you will learn
This eight-course program starts from the basics, giving you a solid foundation in core marketing and business concepts before moving on to master advanced topics in digital and content marketing. In eight months of full-time study, you’ll earn a comprehensive education in core areas, including, web analytics, email marketing, content marketing strategy, editorial planning, copywriting and consumer research.

You’ll also develop technical competencies in user data and segmentation, SEM (Search Engine Marketing), SEO (Search Engine Optimization), CRM (Customer Relationship Management) communications and PPC (Pay per click) advertising.

Program Benefits
Created in collaboration with industry leaders, this accelerated certificate gives you the opportunity to work on assignments that are relevant to real-world job requirements, practice key cross-functional skills needed to excel as a digital marketing professional and graduate with a portfolio of project work. Through our student-cohort delivery model, you will advance through this program with the same peer group, allowing you to form connections with a community of marketing professionals.

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Additional Information

Program Level Postgraduate Certificate / Diploma

College/University Processing Time 49 Days

Program Format Full-Time

Post-Graduation Work Permit (PGWP) work permit

Program Intake

Open

Jan 2025, Sep 2024

Closed

Jan 2024, May 2024

General Admission Requirement

  • IELTS
    • Minimum Overall Score - 6.5 - With No Band Less Than - 6
  • TOEFL
    • Minimum Overall Score - 88.0  Minimum Listening - 22.0  Minimum Reading - 22.0  Minimum Writing - 22.0  Minimum Speaking - 22.0  
  • PTE
    • Minimum Overall Score - 60 - With no score less than - 55
  • DUOLINGO
    • Minimum Overall Score - 125.0  

Academic Requirement

  • Minimum Level of Education Required: To be accepted into this program, applicants must have a bachelor's degree.

6.5 IELTS Score
88 TOEFL Score Minimum Overall Score
60 PTE Score Minimum Overall Score
125 Duolingo Minimum Overall Score
60% CGPA Minimum Overall Score

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Tuition Fee

The values given below are estimated figures, excluding extra charges like material fee, student activity fees, athletic fees, health care, etc., for courses. To know more, please visit the Programs page.

Average Tuition Fee Per Year

15199

Tuition Fee
(CAD)

CAD 79

Application Fee
(CAD)

12000 Per year

Average Cost of Living
(CAD)

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The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.

Check program website for more information about funding options.

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