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Home > Study in Canada > The University Of Winnipeg - Professional, Applied And Continuing Education (PACE) > Post-Degree Diploma in Marketing Management

Post-Degree Diploma in Marketing Management The University Of Winnipeg - Professional, Applied And Continuing Education (PACE) The University Of Winnipeg - Professional, Applied And Continuing Education (PACE), Canada

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CAD 13150

Annual Tuition Fee

!
*Subject to change and other fees
Application icon

CAD 150

Application Fee

Duration icon

24 months

Duration

Duration icon

6.5

IELTS

Duration icon

86

TOEFL

Duration icon

60%

Min GPA

Program Overview

Set yourself apart in the field of marketing with a solid theoretical foundation and a blend of marketing tools, systems, and strategies to add economic value to any organization. Graduates give their employers the competitive edge in market-driven economies using their marketing strategy knowledge to create customer value.

Today’s global marketplace is increasingly complicated by converging markets and fraught with rapid technological change. To gain superior competitive advantage, market-driven organizations must define their distinctive capabilities, focus on creating customer value, and integrate their marketing strategy across the overall business operation. PACE offers the Marketing Management Diploma Program in a full-time, two-year format which includes a 4-week internship.

Outcomes

  • Apply strategic frameworks, analytical tools and fundamental concepts to a wide range of marketing management initiatives;
  • Understand how to position products and services, segment markets and identify target market opportunities;
  • Understand how innovation and competitive forces impact the business environment and apply decision-making processes and tools to guide key business decisions;
  • Analyze consumer buying patterns and employ marketing research methodologies to determine environmental and competitive factors affecting products and services;
  • Apply analytical and decision-making tools to competitor and target market analysis, brand management tactics, customer relationship management, and new product development opportunities;
  • Learn effective pricing and placement strategies;
  • Understand the power of digital communication technologies and how it needs to integrate with traditional approaches to marketing;
  • Develop comprehensive marketing strategies and articulate shared value opportunities to customers, stakeholders and employees;
  • Examine effective distribution channels and explore ways to build efficiencies and reduce costs.
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Additional Information

Program Level Postgraduate Certificate / Diploma

College/University Processing Time 30 Days

Program Format Full-Time

Post-Graduation Work Permit (PGWP) work permit

Program Intake

Open

Jan 2025

Closed

Jan 2024, Sep 2024

General Admission Requirement

  • IELTS
    • Minimum Overall Score - 6.5 - With No Band Less Than - 6
  • TOEFL
    • Minimum Overall Score - 86 - With no score less than - 20
  • PTE
    • Minimum Overall Score - 58
  • DUOLINGO
    • Minimum Overall Score - 120.0  Minimum Literacy - 125.0  Minimum Comprehension - 130.0  Minimum Conversation - 110.0  Minimum Production - 100.0  

Academic Requirement

  • Minimum Level of Education Required: To be accepted into this program, applicants must have a Bachelor’s Degree (education related to marketing is preferred).
  • Applicants must have a minimum of one year of professional work experience. Work experience related to marketing is preferred.

6.5 IELTS Score
86 TOEFL Score Minimum Overall Score
58 PTE Score Minimum Overall Score
120 Duolingo Minimum Overall Score
60% CGPA Minimum Overall Score

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Tuition Fee

The values given below are estimated figures, excluding extra charges like material fee, student activity fees, athletic fees, health care, etc., for courses. To know more, please visit the Programs page.

Average Tuition Fee Per Year

13150

Tuition Fee
(CAD)

CAD 150

Application Fee
(CAD)

14000 Per year

Average Cost of Living
(CAD)

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The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.

Check program website for more information about funding options.

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