Graduate Certificate in Advanced Filmmaking - Digital Content & Public Relations - Event Management (Bundle Program) Loyalist College - Belleville Campus, Canada

Advanced Filmmaking - Digital Content
Take your filmmaking skills to the next level by learning contemporary digital content and interactive storytelling techniques to create productions for a range of audiences. Through integrated crew work, you will develop advanced skills in the pre-production, production, and post-production phases of content creation. Have freelancer or entrepreneurial aspirations? Want to work in the entertainment industry or with a media agency? Our faculty’s breadth of expertise will prepare you for success as you embark on your filmmaking journey and secure a four-week placement of your choosing.

Experiential learning
Explore the basic aspects of interactive storytelling to create video productions for a range of audiences and effectively analyze issues and emerging trends affecting the evolution of film and digital content.

This hands-on, industry-driven program explores every aspect of filmmaking and digital content creation:

• Advanced camera equipment operation used in digital video and high-definition television (HDTV) production.
• Audio recording and post-production techniques for film, video and digital content creation projects in accordance with professional standards.
• Development and evaluation of scriptwriting for film and digital content creation to meet project requirements.
• Creative leadership for feature films and digital content creation projects to meet client needs.
• In-depth knowledge and familiarity in working with Adobe Creative Cloud products.
• Professional editing skills, digital file management and organizational skills.
• Develop co-productions in accordance with domestic and international treaties.
• Identify and create grant and fundraising proposals for Canadian and international film and television industry.
• Distribute completed projects via Canadian and international film, video and web-based distribution systems.
• Plan, schedule, budget and manage location sites for various types of film and digital content projects in accordance with safety, legal and professional standards.

Public Relations - Event Management
Public relations and event management professionals are increasingly in demand as employers recognize the value of effective communications. A career in PR and event management is never dull! From one day to the next you could be pitching a story, staging a news conference, organizing an event or managing crisis communications.

Experiential learning
Students enjoy a combination of project-based learning and hands-on experience that goes beyond the classroom. In this intensive, eight-month program you will:

• Learn from guest speakers in the industry.
• Develop a solid portfolio of relevant workplace skills.
• Participate in a speed-mentoring event and micro-networking session.
• Meet with industry professionals and PR agencies in Toronto.
• Stage a mock disaster during Crisis Communications Week.
• Plan and host special events such as concerts and wine tastings in neighbouring Prince Edward County.
• Write clear, targeted communications materials that deliver your message persuasively.
• Build relationships with media and stakeholders, plan special events, market for corporate and non-profit, deliver compelling presentations, prepare for media interviews and handle crisis situations.
• Use new media, social media and graphics creation to promote your message