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Bachelor of Science in Marketing Concordia University Wisconsin Concordia University Wisconsin, USA

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USD 34950

Annual Tuition Fee

!
*Subject to change and other fees
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 Free

Application Fee

Duration icon

48 months

Duration

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6

IELTS

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61

TOEFL

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55%

Min GPA

Program Overview

Do you consider yourself an innovative and strategic person? Are you interested in communicating products to consumers that could change their lives for the better? A marketing career is something you should pursue! This program feeds both sides of your brain to give you the technical and creative skills you need as you launch your career.
When you earn your bachelor of marketing degree from Concordia University, you’ll be able to market yourself to your future company. This program covers a lot of ground, from consumer audiences and their needs to product design, packaging, pricing, advertising, selling, distribution, brand identification, and promotion. You’ll study public relations – how it's used to promote and manage public perception – as well as basic advertising campaign strategies like copy, visualization, and layout. You’ll learn the difference between business-to-business and business-to-consumer operations. The program also covers the digital landscape, teaching the ins and outs of web design and maintenance, and the impact of E-commerce on marketing. You’ll learn marketing research methods and measurements, dip your toes into international marketing, and gain insights on how to ethically engage and interact conscientiously with the public.

After you graduate, you’ll enter the workforce ready with both the technical and creative skills every marketing professional needs to know to succeed. You will know how to create and implement effective marketing campaigns by providing a foundation in the brand identification and promotion, E-commerce, web page design and maintenance, and research methods. On top of all of this, it is also probably nice to know that marketing graduates have one of the highest job placement rates in the business world.

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Additional Information

Program Level 4-Year Bachelor's Degree

College/University Processing Time 21 Days

Program Format Full-Time

Optional Practical Training (OPT) work permit

Program Intake

Open

Jan 2026

Closed

Aug 2025

General Admission Requirement

    Academic Requirement

    • Minimum Level of Education Required: To be accepted into this program, applicants must have Grade 12 / High School Diploma.

    6 IELTS Score
    61 TOEFL Score Minimum Overall Score
    55 PTE Score Minimum Overall Score
    90 Duolingo Minimum Overall Score
    55% CGPA Minimum Overall Score

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    Tuition Fee

    The values given below are estimated figures, excluding extra charges like material fee, student activity fees, athletic fees, health care, etc., for courses. To know more, please visit the Programs page.

    Average Tuition Fee Per Year

    34950

    Tuition Fee
    (USD)

     Free

    Application Fee
    (USD)

    12000 Per year

    Average Cost of Living
    (USD)

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    The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.

    Check program website for more information about funding options.

    Scholarships

    Type of Scholarship

    Undergraduate Scholarships & Grants

    • Presidential Scholarship
    • Talent Scholarships
    • Concordia Grant
    • Luther Promise

    Graduate Students

    • Graduate Assistantship

    Scholarship Information

    Undergraduate Scholarships & Grants

    Presidential Scholarship

    • Criteria: Based on academic performance

    Note: Must be applied for each semester

    Talent Scholarships

    • Criteria: Based on audition or portfolio review

    Note: Renewable each semester with reapplication

    Concordia Grant

    • Criteria: General institutional aid (specific criteria not detailed)

    Note: Reapplication required each semester

    Luther Promise

    • Criteria: Not specified

    Note: Institutional award, apply each semester

    Average total aid awarded to undergraduate international students: $17,000/year

    Graduate Students

    Graduate Assistantship

    • Criteria: Must be a graduate student (international or domestic)
    • Work 20 hours per week in a department with an assistantship opening
    • Submit by May 1:
    • Application form
    • 2 letters of recommendation
    • Resume with biography
    • Cover letter addressed to Graduate Assistant Selection Director
    • Usage: Funds can be applied toward tuition, living, or other expenses

    Amount/ Range

    Undergraduate Scholarships & Grants

    • Presidential Scholarship Amount: $9,000 – $12,000 per year
    • Talent Scholarships Amount: Varies
    • Concordia Grant Amount: $5,000
    • Luther Promise Amount: $3,000
    • Average total aid awarded to undergraduate international students: $17,000/year

    Graduate Students

    • Graduate Assistantship Amount: $1,000/month for 12 months ($12,000/year)"
       

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