Bachelor of Fine Arts in New Media Design Rochester Institute of Technology - Dubai Campus, UAE

Every day, millions of people engage in interactive digital experiences, from smartphones and smart TVs, to tablets, wearables, gaming systems, and more. In the new media design degree, you’ll explore dynamic aspects of digital design–visual design, user experience design, interaction, motion graphics, and technology–that give you the skills you need to create captivating, interactive media.

Program Goals

The BFA in New Media Design program goals are broad statements that describe what graduates are expected to attain within a few years of graduation. The New Media Design faculty, in conjunction with its constituents, have established the following program goals:

• Future-oriented skills aims to elevate the technological proficiency of students by refining specific technical competencies, digital media design, and artificial intelligence utilization. These competencies are pivotal in preparing students for the ever-evolving demands of contemporary media landscapes.
• Creativity and productivity with the New Media Design context equipping students with professional methodologies and enabling them to adeptly transform their written content into suitable formats for consumption within the New Media Design environment.
• Community activist through the practical application of New Media Design tools and strategies, students will be motivated to interact with and contribute to discussions surrounding these multifaceted issues. This approach underscores the program's commitment to nurturing informed and socially conscious individuals.

Program Learning Outcomes

What students are expected to know and be able to do by the time of graduation. These relate to the skills, knowledge, and behaviors that students acquire in their matriculation through the program. All Course Learning Outcomes of all BFA in New Media Design courses map directly into these Program Learning Outcomes.

1. Organize and display information and multimedia content using research and interaction design principles.
2. Develop skills and an understanding of processes to solve communication problems through the creation of digital imagery and design.
3. Identify and analyze the digital communications industry, best practices, and individual roles within these collaborative workspaces.
4. Apply formal design theory, methodology, and practice through the examination of contemporary and historical design.
5. Provide experiential opportunities for innovative multi-disciplinary team-based collaboration.